Customer Value (CV, or sometimes CLV or LTV) is a cornerstone of customer-centric marketing. In a nutshell, CV is a prediction of the net profit associated with a customer's relationship with a business over ...
Customer Value (CV, or sometimes CLV or LTV) is a cornerstone of customer-centric marketing. In a nutshell, CV is a prediction of the net profit associated with a customer's relationship with a business over ...
